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A Billion Lives, A Billion Thanks!

A Billion Lives, A Billion Thanks!

Billed as “a true story of government failure, big business and the vaping revolution” and featuring ECF’s very own Oliver “Smokey Joe” Kershaw, vaping documentary "A Billion Lives" premiered to acclaim last month in Wellington, New Zealand. Since then, the team have been taking the movie across the globe on a tour of screenings and film festivals.

The European premier takes place tomorrow in Warsaw, Poland, before the team head home to start preparing for the US launch. This could be the movie that changes minds on vaping around the world - but the team needs the support of vapers.

Unless you've had your head under a mod you'll have heard of Aaron Biebert's film. Over the years, many attempts have been made to document the vaping movement. Until now, none has been successful, principally because the funding requirements to do it justice are huge. But Aaron has pulled it off.

We caught up with him while he was in Warsaw and asked him if he'd shoot a video for us about A Billion Lives, explaining a few things that have come up on ECF and elsewhere and, being the gent he is, he obliged with this:

It's incredibly hard work for independent filmmakers to get their work screened, and it's vital that A Billion Lives gets seen by non-vapers, so Aaron is working the festival scene, drumming up interest and strategically positioning for US distribution.

I think we'll look back on this in years to come as a threshold moment for vaping, so please support Aaron and his crew by sharing the trailer and spreading the word.